Introducing Log4Startups
Log4Startups is a freight-forwarding and fulfilment partner for startups and small businesses. Our focus is the practical side of moving goods: clear information, predictable steps, and one person who is responsible for keeping everything on track. We started the company after seeing good products lose momentum to slow answers, rigid rules, and support that felt distant. The aim is straightforward—move goods with care and clarity, at the speed young companies actually work.
What forwarding covers
Freight forwarding sits between “product ready” and “product delivered.” In practice, it means planning routes and modes, booking carrier capacity, preparing the necessary documents, watching milestones as a shipment moves, and dealing with exceptions before they become problems. The useful part is not jargon but translation: laying out the trade-offs—speed versus cost, consolidation versus split loads—in plain terms so you can choose what fits your priorities. With Log4Startups you speak with a single contact who understands your products and lanes and who will surface options and implications as conditions change.
Storage and orders under one roof
When inventory needs to sit between production and delivery, we run warehousing and fulfilment together. Goods arrive, are checked and assigned to locations, and the same team later picks, packs, and hands them to carriers when orders drop. Keeping these steps in one place reduces hand-offs and, with them, error risk. Capacity can expand for a launch and contract for a quiet month without being trapped by minimums, and onboarding is designed to happen in days rather than weeks so you can begin shipping without long lead-ins.
Packaging as an engineering task
Packaging is logistics in miniature. It should match what an item actually experiences in transit—its weight and fragility, stacking pressure, dimensional limits, and handling rules. Instead of guessing, we work from your scan or product parameters to produce a 3D sample, pack it to the intended specification, and send it to you to handle. That review step is where small adjustments prevent future damage or delays. Once the sample behaves as it should, we can support the move into production so you are not left chasing suppliers at the last minute.
Visibility that informs decisions
A dashboard is only useful if it answers real questions. You should be able to see what has shipped, what is in storage, and what is booked next in real time. More important than pretty charts is timely context: when a cut-off is tight or a customs query appears, you receive a clear message with choices—what it means, what it costs, and what we recommend—so you can decide quickly. If something needs to come back, we keep it simple and arrange the return as a new shipment with the same clarity on timing and price.
Insurance, used with judgment
Shipment insurance is optional. It earns its place when you are moving high-value units, fragile goods, or using routes with higher risk. If that describes your profile, we will price coverage cleanly and set it as a preference; if not, it can be left out without ceremony.
Getting started
The first conversation maps products, volumes, lanes, packaging approach—standard or custom—and any constraints you already know about. Receiving instructions are agreed, stock is checked in, and orders begin to move. From there you adjust parameters as your needs change, and you always have a single point of contact who knows the details.
If you prefer logistics explained as a process rather than a pitch, that is the experience you will find at Log4Startups.